As their Instagram caption might imply, King Arthur Baking planned this as one big April Fool's Joke. But it turns out that it was actually a big win with the brand's social media followers as many seemed to happily join in on the ruse.
"I knead these," one person said, while another asked if they came in a gluten-free version. A third Instagram commenter added, "No. No. no. I need this to be a real product. Please. Give me bread hands." However, many also referenced Bernie Sanders and the infamous mitten meme, suggesting that "Bernie is going to love you," and also asking, "Bernie, is that you?" in the comments section. Given that King Arthur Baking is based in Sanders' home state of Vermont, it isn't too far off the mark to be asking if the Senator was behind this absolutely perfect April Fool's prank. We may never know.
"bread" - Google News
April 02, 2022 at 09:02PM
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King Arthur Baking's Hilarious Oven Mitt Is Perfect For Bread Lovers - Mashed
"bread" - Google News
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